Saanjay Sethi, Founder Matrix Publishers: Books as a Digital Asset ep 09

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In this episode, we talk to Saanjay Sethi, Founder of Matrix Publications and Leapfrog Publishing Consulting, on books in a digital format. Saanjay has nearly 3 decades of experience in the publishing industry, and he calls himself somewhat of a radical in terms of his thinking. We talk abdout digital coffee table editions, audio files embedded in ebooks, how professional speakers can use digital marketing alongwith speaking engagements to sell their books. We also talk about the concept of Guest Writing- extending the concept of guest blog to a full length book.

Saanjay can be reached at:

Facebook: Matrix Publishing Group

LinkedIn: Saanjay Sethi

You can listen to the podcast interview below